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Commercial Marketing Insights, Associate

Employer
VMA Group
Location
London (Central), London (Greater)
Salary
up to £350 per day
Closing date
23 Dec 2022

View more

Job Discipline
Insights & Research
Experience Level
Analyst
Sectors
Financial
Contract Type
Contract
Hours
Full Time
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Job Details

The role: Commercial Marketing Insights Associate

The role sits within the EMEA Client Marketing Team in London. As a central function, the team is responsible for driving measurable commercial impact by delivering engaging and relevant content to clients at scale via a data-driven marketing platform.

You will work in the data and insights function of the EMEA Client Marketing Team to explore and deliver actionable analysis and insights from client data to drive strategic and tactical decision-making. The role is good for you if you are naturally curious, with a focus on delivering value and prioritizing by impact.

What you’ll do:

  • Work closely with central and local marketing, sales management, CRM team to analyze data and connect marketing to business results
  • Analyse and measure campaign performance to drive and optimise client engagement and lead generation
  • Build, maintain, and enhance marketing dashboards to monitor and track the performance of marketing campaigns and development against KPIs
  • Ensure data integrity is followed related to client marketing data within our database and CRM
  • Present and effectively communicate data and insights to stakeholders
  • Execute and provide hands-on support on data & analytics tasks to support stakeholders

What you‘ll need:

  • Experience working in a relevant Marketing role, preferably in the financial service industry or similar
  • Strong Business and Commercial acumen
  • Understanding of B2B marketing campaigns and tactics
  • Data & Analytics: Experience with data and how to combine different data sources, analyse and report on complex campaigns
  • Data Visualization: Experience with data visualization tools (Tableau/PowerBI) to drive self-service reporting and automation
  • Experience working with marketing automation systems such as Oracle Eloqua or Marketo and web analytics systems such as Adobe Analytics or Google Analytics
  • Ambition to  learn new skills and technologies
  • Project management and priority-setting skills
  • Excellent interpersonal and communication skills, both written and oral, in English

Competencies:

  • Strong attention to detail
  • Self-motivation and commitment to drive accurate and high-quality work
  • Proven ability to work creatively and analytically in a problem-solving environment
  • Teamwork attitude
  • Positive attitude and willingness to learn on the job
  • International oriented

We offer the candidate a broad range of tasks and responsibilities in a growing and promising area of the finance industry and in a dynamic and open team. If you enjoy putting your ideas into practice in an innovative and performance-oriented culture, we would look forward to hearing from you.

ADDITIONAL INFORMATION

You must be eligible to work in the location advertised.

Company

About VMA Group

VMA GROUP is the leading international interim, contract, permanent and executive search recruitment specialist for marketing, digital and communications.

For over 40 years, VMA GROUP has focused on building strong and lasting relationships in the marketing, digital and communication sectors, working with candidates who have become clients, and clients who have become candidates. We consider ourselves to be a true career-partner. 

Our team, which includes marketing and communication specialists working alongside recruitment professionals, maintain long-term, commercially successful relationships with our international network of clients – from innovative, independent start-ups to large, complex multinational corporations, as well as public and not-for-profit organisations.

With offices in London, Manchester, Amsterdam and Brussels, we have a reputation for providing leading consultancy services and advice, supported by in-depth knowledge of the professions we recruit for. Our thought leadership and benchmarking studies have become go-to resources for the marketing, digital and communications industry.

Whether you are looking for your next career move in Marketing, Digital or Communications, or you are looking to recruit exceptional talent for your team, please contact us on 020 7436 4243 or visit our website www.vmagroup.com

Find Us
Website
Telephone
+44 (0) 20 7436 4243
Location
10 Bloomsbury Way
Holborn
London
WC1A 2SL
United Kingdom
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