Marketing Officer - 3 months contract - Temp to Perm

I am currently working on an exciting opportunity with the University of Essex who are looking for a committed and talented Marketing Officer. They are seeking for an innovative individual to capture the attention of our customers, including University staff and students and external business customers.

Skills and Experience:


* Excellent communication and interpersonal skills
* Experience of producing marketing campaigns across a broad range of channels
* Strong administrative skills
* A keen interest in current marketing practices and developments
* Experience of dealing with multiple priorities and tight deadlines
* Experience of taking a creative approach to integrated marketing
* Experience in digital marketing and communications is essential
* A keen interest and/or experience in Sport is desirable


Duties and Responsibilities:


* Maximise awareness, understanding and interest in several ECS business products and services to University staff, students and public where appropriate via digital, print and in-person marketing techniques
* Recommend, develop and implement effective methods of engagement and relationship building with existing customers and prospective customers. Including loyalty schemes
* Maximise creation of marketing generated leads (enquiries, tours, quotes etc.) and nurturing of those leads to support each business unit strategy, budget, and KPI's
* Produce marketing materials and communications to support branding and sales of ECS business products and services. Ensure University brand guidelines are met, including collateral produces within the business areas
* Monitor, evaluate and report on the marketing ROI, activity, effectiveness and impact. Including loyalty schemes
* Establish and develop effective liaison and collaboration with all business operations staff
* Establish and develop close links and relationship with all internal University stakeholders (Marketing & Student Recruitment, Students' Union, Internal Comms) ensuring a positive experience and engagement with business areas you support
* Provide meaningful market research and trend analysis in order to influence business decisions
* Plan and attend events such as Arrivals Day, Welcome Week and Fresher's Fair (some evening/weekend work)
* Lead, minute and attend regular marketing meetings with business areas; on occasion deputising for the Marketing and Communications Management or other marketing colleagues at other relevant planning meetings
* Ensure compliance with GDPR and accessibility regulations are met with regards to marketing activity within the business areas under your remit
* Assist with internal staff communications and events, sometimes leading on them
* Any other duties as may be assigned by the Marketing Manager or their nominee


For more information about this exciting opportunity please contact me for an informal discussion or click apply now with your up to date CV.

This is an immediate start so early applications are encouraged.

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