Regional Marketing Specialist

Supporting the execution of revenue marketing initiatives

Your new company
My client helps convenience retailers and petroleum wholesalers thrive through digital transformation and enterprise software that enables them to grow topline revenue, optimize operations and unify their business across the entire value chain

Your new role

* Support and execute demand generation initiatives to drive new leads and nurture existing database of leads and contacts within a specified region
* Support integrated paid and organic programs that significantly increase the marketing database and overall pipeline (e.g., ABM campaigns, SEO/SEM campaigns, content marketing, webinars, events)
* Work with the broader marketing and sales teams to develop (write, drive review process, publish) and promote marketing materials while keeping region-specific messaging and needs in mind
* Help to compile campaign metrics to analyse outcomes and draw insights
* Support regional marketing manager to align with regional sales teams to create and execute successful campaigns and brand recognition efforts
* Support regional events with in region partners and stakeholders
* Understand and support social media strategy and efforts on a regional basis



What you'll need to succeed

* 2-3 years of experience in regional marketing or demand generation, preferably within B2B organizations
* Strength with developing, executing, supporting, and measuring innovative and results-focused demand generation programs and campaigns
* Proven experience in creating marketing materials
* Ability to take action and follow through on tasks
* Proficient in Microsoft PowerPoint
* Knowledge and experience with social media platforms and strategy
* Ability and desire to learn about PDI solutions and industries
* Communication, copywriting and storytelling experience a plus
* Proficient in Adobe Creative Suite a plus
* Ability to travel (5-10%)



What you'll get in return

* 25 Days annual leave
* Pension Scheme
* Private Medical Insurance
* Long Term Disability Insurance
* Employee Assistance Programme



What you need to do now
If you're interested in this role, click 'apply now' to forward an up-to-date copy of your CV, or call us now.
If this job isn't quite right for you but you are looking for a new position, please contact us for a confidential discussion on your career.

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