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Head of Supporter Growth

Stratford and New Town, London (Greater)
£59,000 per annum
Closing date
31 Jan 2022

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Job Discipline
Communications, Marketing (General)
Experience Level
Contract Type
Full Time
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Job Details

UNICEF ensures more of the world’s children are vaccinated, educated and protected than any other organisation. We have done more to influence laws and policies to help protect children than anyone else. We get things done. And we’re not going to stop until the world is a safe place for all our children.

We are looking for a Head of Supporter Growth to join the Marketing Team within the Public Engagement directorate at the UK Committee for UNICEF (UNICEF UK). This is a newly-formed team and directorate, and we are embarking on an exciting period of change to maximise the income, influence and impact we deliver for children.

The Marketing team comprises of a diverse range of marketing skills, with special emphasis on digital, working in cross-disciplinary teams to deliver against a wide range of objectives, spanning every stage of our supporters’ journeys, from initial brand awareness through to leaving a gift in a will.

As the Head of Supporter Growth at UNICEF UK, you will lead on delivering a best-in-class programme to recruit new supporters – across multiple channels and products including core donors, eCommerce customers, product subscribers or supporters leaving gifts to UNICEF in their Will. You will develop strategies to grow our income through delivery of multi-channel acquisition campaigns that engage supporters through positive experiences. You will be accountable for multi-million-pound expenditure and income budgets, and you will work with the other Heads of Marketing to ensure our multi-disciplinary marketing teams are delivering on your strategic objectives.

To achieve this, you will have a track record of successfully developing, implementing and evaluating supporter growth/acquisition strategies in large, complex organisations, that ensure audience-led supporter engagement and deliver agreed key performance indicators.

Act now and visit to apply online.

Closing date: 5pm, Monday 31 January 2022

Interview date: week commencing 14 February 2022 via video conferencing (MS Teams)

We are gradually moving back to our offices on the Queen Elizabeth Olympic Park in Stratford, East London and we anticipate most colleagues will work one day a week in the office and the rest of the time from home.  We are happy to discuss other flexible options to suit your circumstances.

We particularly welcome applications from black, Asian and minority ethnic candidates, LGBTQ+ candidates and disabled candidates, because we would like to increase the representation of these groups at this level at UNICEF UK. We want to do this because we know greater diversity will lead to even greater results for children.

UNICEF UK promotes equality, diversity and inclusion in our workplace. We make employment decisions by matching business needs with skills and experience of candidates, irrespective of age, disability (including hidden disabilities), gender, gender identity or gender reassignment, marriage and civil partnership, pregnancy and maternity, race, religion or belief, or sexual orientation.

We are happy to talk about flexible working, personal growth, and to promote a workplace where you can be yourself and achieve success based only on your merit.

The successful candidate will be required to apply for a criminal records check. A criminal record will not necessarily bar you from working with us. This will depend on the nature of the role and the circumstances of your offences.

We only accept online applications as this saves us money, making more funds available for us to help ensure children’s rights.

If you require support in completing the online form or an application form in an alternative format, please contact Supporter Care on 0300 330 5580 during office hours.

If you do not hear from us within 14 days of the closing date, please assume your application has been unsuccessful on this occasion. Please note that we only provide feedback to shortlisted candidates.

Registered Charity Nos. 1072612 (England and Wales) SC043677 (Scotland)


UNICEF is the world’s leading organisation working for children and their rights. We support children by providing healthcare, nutrition and education. We protect children affected by crises including war, natural disasters and HIV/AIDS.

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