Head of Marketing – Multi-Award-Winning Travel Franchise

Employer
RecruitmentRevolution.com
Location
Bournemouth, Dorset
Salary
£70,000 Base Salary with Uncapped with Bonus plus Benefits
Closing date
10 Dec 2021

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Job Discipline
Marketing (General)
Sectors
Leisure & Travel
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Job Details

Create the fastest growing franchise in the UK! Want to leave your mark on an industry and make a difference to people?

You are a talented influencer but feel your skills aren’t getting the recognition they deserve. Or perhaps you are a little bored and a lack of growth or business dynamism is making you restless.

Ready to join a multi-award winning franchise brand that has grown 4000% since shaking up the industry in 2011, and who is gearing up to grow even more in the UK in 2022 before launching internationally?

Role Info:

Head of Marketing – Digital, Traditional and Ways Yet to be Defined!
Homeworking. With adhoc travel to Bournemouth HQ.
£70,000 Base Salary with Uncapped with Bonus
Plus Pension, Discounted travel, Opportunity to visit some fantastic locations
Product / Service: Award-Winning Travel Homeworking Company
Growth: 4000% Since inception. 375% in the last 5 years. 180+ new franchises since the start of the pandemic

Who:

A multi-award-winning fast-growing travel franchise company which has helped 100’s of new entrepreneurs start their very own travel businesses. We’re expanding rapidly out of Covid and looking to grow the very best team ahead of the next peak period in travel.

Reasons to join us:

+ Home Working Agency of The Year’ 5 years in a row
+ Top 5 of all homeworking companies in the UK (travel)
+ Top 5% franchise in the UK
+ We offer the widest choice of holidays in the UK
+ Fully independent with over £2billion per year of buying power
+ We are expecting the next 2-3 years in travel to be the biggest ever in terms of growth
+ Featured continually in trade press, national press

About You:

You need to have proven experience creating results from marketing campaigns. That means creating the strategy and delivering qualified enquiries to an eager sales team.

You’ll need to be a gifted communicator who knows how to find the right people to say the right thing to in the right way at the right time…and then create a team who can implement the strategy.

A direct sales background would help you in this role, but not essential if you’ve got a great record of success.

You don't need to be from the travel or franchise industry as your experience in driving commercial success will be the key factor for the successful candidate.

A year from now you will have had a great year if you move the needle on these three metrics:

+ Improve franchise leads by 25%
+ Increase franchise conversion rate by 2%
+ Increase the number of franchise awards received

The Role:

You’ll be creating strategy and leading a team of marketing professionals who’s objective is to create the number one franchise opportunity in the UK today.

We already have a proven and successful model which you’ll be expected to improve upon, including increasing conversions from 1000’s of leads we already receive, plus increase monetisation opportunities.

Digital, social, video and email will be a key part of the tools you’ll be expected to understand, but also a wider marketing mix including more traditional media, PR and communications.

Here is where we see you need experience to kick ass at this role:

+ Understanding people, behaviours and messaging that creates actions
+ Being able to create strategies which deliver to targets
+ Creating compelling social media campaigns that get talked about
+ Inspiring greatness from a team
+ Being able to plan creative campaigns which link video, graphics, social, print and word of mouth
+ Understanding the latest pay per click and social media marketing techniques so that you know if someone else is good, bad or indifferent.
+ Be able to create a killer web site strategy for engagement, SEO and lead generation.
+ Know how to create funnels which generate high ROI and know how to plug holes in existing funnels or processes.
+ Be able to dive into analytics, find quick wins, improvements and be able to share to stakeholders why actions are being taken and where improvements have been made.

The Reward for You:

As one of the UK’s fastest-growing travel and franchise companies, the opportunities for you to grow your role and responsibilities are endless.

You’ll have the opportunity to make a name for yourself within a business that is well known within the travel industry and making waves within the franchise sector, plus you can make a real difference in the lives of our newly minted business owners.

Sounds like a good fit? Apply here for a fast-track path to our Leadership Team.

Application notice… We take your privacy seriously. When you apply, we shall process your details and pass your application to our client for review for this vacancy only. As you might expect you maybe contacted by email, text or telephone. Your data is processed on the basis of our legitimate interests in fulfilling the recruitment process. Please refer to our Data Privacy Policy & Notice on our website for further details.

If you have any pre-application questions please contact us first quoting the job title & ref. Good luck, Team RR.

Company

We’re Talent Acquisition Specialists that founded change in 2005. Since then we’ve helped over 2500 clients grow, prosper and lead.

# Our Story

Frustrated by poor experiences with traditional agencies, our founders (just two regular candidates), decided that the outdated industry needed modernising and a new balance of power. In 2005, a new kind of agency model was born, putting the client and candidate at the heart of the experience whilst removing the pushy sales, schmooze and high fees.

# What makes us different?

Aside from a sensible fee model, custom technology and a direct unhindered path to candidates we…

…don’t sell candidates and we don’t sell jobs: we facilitate relationships and champion the process of ‘organic hiring’ to help create stronger and longer-lasting engagements.

# Who we work with

With an industry reputation for delivering results we are the go-to talent finders for over 2500 clients. We work with everyone from tech start-ups to global brands who all demand the best service and talent.

From business owners hiring 2 people a year to Internal Recruiting teams hiring 200+ people a year, RR sources talent across all sectors and levels.

# Reputation

Our expertise have also been called upon by some of the leading job boards including the UK’s No1. Reed.co.uk.

Recruitment Revolution is a member of the REC with a 100% compliance pass rate and holds a Feefo 5* Gold Award for Service.

For more information please contact Team RR on 0800 294 3113 or visit https://www.recruitmentrevolution.com

Find Us
Website:
Telephone
01344844064
Location
12 Castle Hill
Castle Hill House
Windsor
Berkshire
SL4 1PD
United Kingdom

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