Marketing Data Analyst - Remote Working

Recruiter
Tate
Location
England,Bedfordshire,Luton
Salary
£30000 - £40000 per annum
Posted
25 Jun 2021
Closes
23 Jul 2021
Ref
174333
Contact
Tate
Job Discipline
Data & CRM
Experience Level
Analyst
Sectors
Other
Contract Type
Permanent
Hours
Full Time
Marketing Data Analyst - REMOTE WORKING ROLE



Are you an experienced data analyst looking for a fresh challenge that will utilise your skills and experience? Do you want to work for a leading organisation that really values its employees? If yes, then I have the ideal role for you!



A leading recruitment group is urgently seeking an experienced data analyst to join their friendly and close-knit marketing team. Reporting to the Marketing Director, you will be the sole data analyst for the marketing department. Duties will include:



* Measure marketing channel, marketer and supplier performance, sharing insights with B2B and B2C Marketing Managers and collaborating with Digital Marketing Manager for digital marketing insights.
* Interpret customer behaviour and trends from acquisition through to retention to help identify opportunities for service or value proposition development.
* Produce and maintain live SWOT analysis using PESTLE analysis, each quarter for each portfolio brand and help shape marketing strategy including new product/service development.
* Find ways to use existing client, candidate and market data to develop competitive advantage for larger brands in group.
* Understand customers segments in terms of profitability, acquisition and retention metrics to drive focus on product/service/proposition development.
* Optimise value of supplier network services by managing supplier relationships and supporting contract negotiations.
* Monitor and report on demand by brand including type of support needed for marketing support through service ticket system as well as team SLA performance in responding to and resolving support tickets.
* Seek and use regular feedback from B2B and B2C Marketing Managers on either marketing system or supplier issues that impact value and ROI.



Skills and Experience



To be considered for this role, it is essential that candidates have the following:



* Proven experience as a Data Analyst - ideally with marketing experience
* Excellent communication and organisational skills
* The ability to present data in an easy to understand way
* A formal qualification in data analytics / management would be an advantage

Please be aware this advert will remain open until the vacancy has been filled. Interviews will take place throughout this period, therefore we encourage you to apply early to avoid disappointment.



Tate is acting as an Employment Business in relation to this vacancy.

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