Senior Marketing Executive

£28000.00 - £38000.00 per annum
22 Feb 2021
22 Mar 2021
Samantha Oswald
Experience Level
Contract Type
Full Time
Senior Marketing Executive
£30,000 - £35,000

A leading Educations Establishment based in Oxfordshire

Due to an increase in activity, my client is actively looking for a Senior Marketing Executive to join their fast paced team. This role is responsible for the implementation of lead generation, multi-channel marketing plans, maintaining and building communications with key stakeholders, such as students and their families.


* Implementing integrated multi-channel marketing communications plans
* Leading the planning and delivery of physical and virtual promotional events, including Open Days/Open Evenings, alumni and current parent events etc.
* Managing advertising (digital and print), paid media and social media campaigns
* Developing key relationships with local outreach networks, including local organisations and media to deliver successful PR campaigns
* Supporting the design, development, production and delivery of marketing collateral to support communications to key audiences
* Creating and executing e-mail marketing campaigns to support new student recruitment, to support the retention of our existing students and build relations with alumni
* Manage the website and ensure all content is optimised
* Leading, developing and implementing an alumni development plan to build the alumni network and establish regular, consistent alumni engagement

Person Profile

* Experience working in a lead generation/ commercial marketing role - essential
* Used to working in a fast paced, multi-project environment
* Exceptional copy writing, editing and grammar skills, with the ability to adapt style and create compelling messages accurately and effectively
* Excellent events management skills (including physical and online events)
* Advertising (creating both digital and print adverts and advertising plans)
* Experience updating and managing website using WordPress
* Mailchimp email marketing campaign experience required
* Experience using and reporting on paid media, SEO, Google Analytics etc.
* Ability to use Adobe Creative Suite, video editing software etc.

If you are actively looking for a new opportunity and have the above experience, please contact Samantha Oswald on 01865 972130

This role would be suit a Senior Marketing Executive with lead generation or commercial marketing experience.

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