Cooperative Marketing Manager

Recruiter
Visit Jersey
Location
London / Southern England. Initially they will be expected to work remotely, but would be expected to travel to Jersey and key markets and regions as required.
Salary
£55K pa.
Posted
20 Nov 2020
Closes
18 Dec 2020
Experience Level
Manager
Contract Type
Temporary
Hours
Full Time

Working with partners on and off-island, Visit Jersey aims to ensure Jersey is marketed in an inspirational and creative way to develop new opportunities to promote Jersey and are seeking a marketing professional with airline experience to shape this approach, to grow the relationships we have with our transport partners, ensuring Visit Jersey optimises its cooperative marketing activity; maximises our return on investment; and drives more visitors to Jersey.

Visit Jersey is keen to develop new opportunities to promote Jersey and is looking for candidates with the following expertise to deliver this-

  1. Minimum 5 years airline marketing experience, ideally working with tourist boards and third parties to promote leisure travel and increase sales.
  2. Above and below the line marketing experience in traditional and digital channels.
  3. Experience in media planning, buying and the auditing and evaluation of activity.
  4. Commercial acumen, able to analyse and interpret data, market potential and marketing performance.  Understanding of route development and the drivers of access and market opportunities.
  5. Proven track record in the successful delivery of cooperative marketing campaigns.
  6. Budget management and reporting.

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