Senior CRM Manager

Recruiter
EMR
Location
England,London
Salary
Negotiable
Posted
21 Oct 2019
Closes
18 Nov 2019
Ref
1632240
Contact
Aimee Downey
Experience Level
Manager
Contract Type
Permanent
Hours
Full Time
Key Responsibilities:

* Develop the CRM strategy for a cross section of business units within the company.
* Advance the teams omni channel approach within outline areas of responsibilities as above, ensuring all category campaigns are customer first.
* Responsible for managing agreed markdown or campaign budget (in collaboration with the operation manager)
* Form strong relationships with the delivery partners
* Support the whole team to drive cultural change across the business, embed and embrace new agile ways of working, test and learn, fail fast / learn quickly, and 360-degree feedback approach
* Ensure all campaigns are performing against key performance metrics

Your profile:

* Advanced Loyalty & CRM experience across multi-channels - on and offline ideally
* Track-record of agency or in-house experience
* Campaign planning and execution
* A creative but also technical approach
* High degree of commercial / revenue understanding
* Analytical mind-set
* UK experience essential

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