Assistant NPD Manager

Better Placed
England,West Yorkshire
24 Sep 2019
22 Oct 2019
Alex Hamilton
Job Discipline
Innovation & NPD
Experience Level
Contract Type
Full Time
Lansinoh are recruiting for an Assistant New Product Development Manager to join a truly passionate and creative global innovation team.

Lansinoh Laboratories are a global mother & baby company, who are committed to supporting new mums in breastfeeding and beyond. They have an extensive portfolio of market leading cosmetic, medical device and consumer goods products, and are expanding their innovation team to support their product development pipeline. If you are looking to work for an innovative business with a fantastic culture this could be the role for you.

Overall Responsibility:

Technical management of key New Product Development project activities, to ensure the delivery of new product launches within the Lansinoh portfolio, under the direction of the NPD Manager

Key Responsibilities:

* Own & lead key aspects relating to the development of new products from initial concept to market launch, with the following key areas of responsibility;

* Validate consumer unmet needs and areas of global commercial opportunity through independent research, technology landscaping and review of published data in the subject area

* Evaluate product concepts that deliver on consumer insights using research techniques including qualitative, quantitative, and experimental testing.

* Provide technical support to ensure key documentation and deliverables are in place to allow progression of NPD projects through the Lansinoh stage gate development process

* Develop, manage and maintain strong collaborative relationships with key internal stakeholders (i.e. Marketing, Sales, Graphic Design & Packaging) to achieve project critical goals

* Coordinate and liaise with 3rd party suppliers/manufacturers/test houses as required to develop, test, approve, and launch new product(s) into the market

* Serve as a project manager, report progress, and deliver key project activities in accordance with agreed timelines and budget

* Attend company meetings as required

Strategic Overview:

Own key aspects of the development process for several products simultaneously in the pregnancy & parenting product categories, ensuring timely delivery of product launches to market, under the direction of the NPD Manager;

Research & Insight

To collaborate with members of the NPD team and Marketing team to research and develop key insights which could provide differentiated product claims within the category.

Information Management:

To collaborate with marketing to ensure the timely, accurate, and relevant usage of up to date market data within the new product development process and within the business generally.

New Product Launches:

To work with the marketing team to assess the feasibility of new product launches and to manage key NPD projects through the company stage gate process.

Evaluation and Review:

To evaluate the outcome of each NPD project and review the results against current market status leading to recommendations for continuous improvement.

Managing the Customer Interface:

To present the results of the NPD process in co-operation with Sales & Marketing in a credible and authoratitive way which achieves the project objectives, enhances customer relationships, and supports the credibility of textile range as a valued product position.

Sales Development:

To maximise the distribution for the brand in specific categories, through recommending and agreeing distribution targets with the Sales & Marketing Teams.


To provide specific recommendations supporting in-store enhancement initiatives, maximising the awareness and penetration of the brand.

Key Competencies:

* Project Management
* Strategic Thinking
* Ability to work independently
* Research & Insight
* Data analysis & presentation
* Improvement Focus
* Critical evaluation
* Teamwork & collaboration


* BSc/BA degree in a relevant field
* Minimum 3 years experience in FMCG, Healthcare, or Medical Devices
* Organised with good project management skills
* Strong analytical skills to drive data driven decisions
* Good interpersonal & communication skills
* Experienced and proficient with Microsoft Office Suite
* Flexible & Entrepreneurial attitude
* Ability to work independently once given appropriate direction

Preferred but not Required

* Previous experience in the Mother & Baby Sector
* R&D or product development experience beneficial
* Degree in Materials Science/ Engineering / Biological Sciences / or equivalent
* Experience writing technical documents
* Working knowledge of design control/product development within a regulated environment

Desired Personal Attributes

* Sets a high standard for performance. Pursues goals with purpose and a sense of urgency
* Creates an inclusive and creative environment
* Persists despite set-backs and works to gain acceptance for ideas
* Rallies behind the vision and exhibits optimism
* Adapts to changes easily, managing competing demands, able to respond and work through changes, delays or unexpected events
* Comfortable with ambiguity and ability to navigate in less structured environments
* Passion to take initiative and drive change
* Strong communicator who can express self clearly and persuasively while also listening to others and incorporating their thinking into end work product
* Globally oriented, communicating effectively in an environment where most of the work involves colleagues and partners in other countries

Lansinoh are working exclusively with Better Placed and all third party CV's will be send to Alex Hamilton for consideration.