Communications Marketing Executive

Location
England,Buckinghamshire,Marlow
Salary
£25000 - £28000 per annum
Posted
20 Aug 2019
Closes
17 Sep 2019
Ref
14032869/001
Contact
Stephen Owers
Job Discipline
Marketing (General)
Experience Level
Executive
Sectors
Other
Contract Type
Permanent
Hours
Full Time
To deliver effective and engage content marketing, lead generation and marketing campaigns, as well as supporting the strategic both sales and marketing objectives.


Client Details

A leading global provider of people assessments tools.


Description

The key responsibilities are:

* Work with key stakeholders and other relevant teams to understand marketplace trends, customer insights and competitor research

* Work with subject matter experts and other relevant teams to create content (both planned and ad hoc) for UK and international lead generation

* Own end-to-end production process for generation of case studies and customer stories working collaboratively with Sales and including story identification, interviewing customers, copywriting and/or video directing and distribution using relevant channels.

* Ensure delivery of innovative, on-brand materials (working with Marketing and internal/external design resource as appropriate).

* Create clear and concise briefs and liaise effectively with agencies, designers and printers as required.

* Plan, develop and implement effective integrated marketing campaigns using the full marketing mix, to time and budget.

* Manage the production of and effective distribution of marketing materials, to time and budget, including leaflets, brochures, posters, flyers, newsletters, emails, blogs, website.

* Organise and attend events such as conferences, seminars, workshops and exhibitions working collaboratively with the Training & Events team to meet agreed objectives.

* Evaluate and report on marketing activity, including successes and recommended improvements, to the International Marketing Manager and key stakeholders.


Profile

The successful candidate will have and/or be:

* Outstanding communication skills (excellent written English and extensive copywriting experience).

* Organised with excellent time and workload management.

* Project management experience

* Creative and excellent attention to detail and innovative

* High level of interpersonal skills

* Strong and proactive team player.

* Ability to work to tight deadlines and ability to multi-task.

* Experience in lead generation.

* Experience of planning and executing end-to-end integrated campaigns.


Job Offer

The Communications Marketing Executive will get up to £27,000 pa (DOE) plus corporate benefits.

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