Marketing Manager

Recruiter
EMR
Location
England,London
Salary
Negotiable
Posted
24 Jul 2019
Closes
16 Aug 2019
Ref
1631955
Contact
Aimee Downey
Job Discipline
Marketing (General)
Experience Level
Manager
Contract Type
Permanent
Hours
Full Time
Responsibilities

* Work with the Head of Marketing and wider team to develop, implement and manage strategic integrated marketing plans
* Devise and manage tactical marketing campaigns designed to generate leads and inbound calls, focused on customer acquisition, retention and development
* Measure ROI on all marketing activities and take appropriate action to improve performance
* Write and promote thought leadership and market commentary materials
* Support the development of the business offering across brand websites and digital marketing channels
* Managing advertising campaigns and promotional activity (both on-line and off-line)
* Manage the development and distribution of the Quarterly Business Reviews, collaborating with internal stakeholders
* Work with the global marketing team to manage visibility of global marketing campaigns in relation to UK activity
* Overseeing global campaign activity with UK brand guardians
* Liaison with marketing colleague and, where appropriate, external providers on the design, production and distribution of marketing collateral and merchandise
* Conduct and/or manage market research, customer insight and competitor analysis, developing appropriate strategies to address outcomes
* Manage allocated marketing budgets



Your profile

* Creative and commercially minded
* Capable of adding strategic guidance
* Proven stakeholder management experience
* Experience of implementing integrated, strategic, marketing campaigns with evidence of success; experience with the HubSpot marketing platform as desirable
* B2B experience

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