Senior Digital Marketing Manager

Location
England,London,West London
Salary
£55000 - £62000 per annum
Posted
14 Jul 2019
Closes
29 Jul 2019
Ref
14020919/001
Contact
James Nally
Experience Level
Manager
Sectors
FMCG, Retail
Contract Type
Permanent
Hours
Full Time
This Senior Digital Marketing Manager should attract a digital leader, with ambitions to drive performance through analysis and optimisation of digital data. You will join a global business operation with a focus on health, wellness and product innovation; and work in conjunction with the senior marketing leadership team to identify growth areas and answer questions around the digital consumer and their journey.


Client Details

A business committed to health, wellbeing, with a global footprint and ambitious plans to grow their product portfolio and consumer reach into new areas. You will join a growing team, and drive digital analysis and structure into a business which has always focused on entrepreneurs and creatives. The business is based in West London.


Description

The successful Senior Digital Marketing Manager will have the following responsibilities;

* To drive digital analysis and structure into an entrepreneurial and creative business; to establish a key strategy and method behind their consumer campaigns.
* Track, share and push the digital agenda internally and globally to own and understand the consumer pathway and the value of this channel.
* To lead and answer the 'digital questions' around customer journey, spend and visibility.
* Line management of 1-2 direct reports.


Profile

The successful Senior Digital Marketing Manager will be committed to wellness and lifestyle and will have operated in a product led business ideally within the FMCG arena. You may be best suited if you couple a creative streak with the ability to introduce, coach and drive structure into a business unit. You will be extremely analytic, have strong achievements across establishing and manipulating the digital consumer journey and be able to work in an exceptionally collaborative way.

This role needs structure, but will not suit someone who needs a formula and/or too-structured framework; you will be responsible for the delivery of this over-time.


Job Offer

An exciting opportunity to own the digital journey, to be part of the leadership team of a global brand and to drive and change performance and reputation in an innovation led organisation within global wellness.

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