Digital Marketing Executive

Location
England,Cheshire,Warrington
Salary
£28000 - £32000 per annum
Posted
27 Jun 2019
Closes
25 Jul 2019
Ref
14027653/001
Contact
Sarah Johnson
Job Discipline
Digital
Experience Level
Executive
Sectors
Utilities
Contract Type
Permanent
Hours
Full Time
Busy team marketing looking for a brand new Digital Marketing Executive to join them to launch 4 new websites globally


Client Details

Global business services organisation with a passion for sustainable living looking to bolster their team


Description

The role of the Digital Marketing Executive is to:

* Create, develop and implement short and long term plans to drive traffic to the relevant websites thereby increasing leads and revenue; within agreed budgets and timescales





* Develop and implement the company's wider digital strategy and tactics, with specific emphasis on email marketing, SMS, PPC and SEO activity





* Develop, test and launch any new websites required by the business





* Maintain the company's websites on an ongoing basis through the provision of updated information and content on a regular basis





* Brief and liaise with agency specialists (including website developers, PPC and SEO) to support the implementation of agreed digital marketing activity and support the co-ordination of their involvement in relevant projects





* Establish and maintain all referral and digital channels e.g. Google My Business, to ensure that the company is always well represented on digital channels





* Work with the PR & CSR team to deliver the social media programme





* To identify best practice relating to digital marketing activities by sourcing, researching and benchmarking new tools and techniques


Profile

The successful Digital Marketing Executive will have the following experience:

* Experience of using social channels and monitoring tools: Facebook, Twitter, YouTube, LinkedIn, Google Analytics, Sproutsocial, Hootsuite, Social Mention etc

* Strong copywriting skills and creative flair, with experience of writing for social media/online.

* Experience of delivering content/marketing for B2B audiences

* Considerable experience of delivering new website projects and implementing successful e-marketing campaigns and managing websites, with experience of implementing SEO and PPC techniques

* managing relationships with third party partners and internal stakeholders i.e. as a service provider or as an affinity partner

* working with external marketing agencies including website developers, SEO and PPC

* Strong project management skills to ensure activity is delivered in full and on time with a high level of professionalism, to both internal and external stakeholders

* Ability to communicate confidently with people at all levels within the organisation and of dealing with internal customers and stakeholders.

* Ability to work without direct supervision and to take responsibility for the delivery of all digital activity

* Ability to work flexibly to ensure channels are managed at key times.

* Strong attention to detail, with experience of working closely with other internal teams to ensure content shared is both appropriate and legal to share.
* You will be based 5 days / week in Warrington with occasional travel


Job Offer

c.£30k

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