Senior Brand Manager - Interim

Recruiter
Better Placed
Location
England,West Yorkshire,Leeds
Salary
Negotiable
Posted
18 Jun 2019
Closes
16 Jul 2019
Ref
AH/7152
Contact
Alex Hamilton
Job Discipline
Brand & Product
Experience Level
Manager
Sectors
FMCG
Contract Type
Permanent
Hours
Full Time
Interim Senior Brand Manager - 6 Month FTC

An exciting opportunity has arisen with a fantastic FMCG business, working within their established marketing team in West Yorkshire. Fixed-term 6 month contract. Brand Management across well-established much loved brands.

Our client is a instantly recognisable FMCG manufacturer with an excellent position within mainstream grocery. They investment heavily across concept development, insights, and brand which has ensured they've developed at pace alongside the rapidly changing retailer environment of the last 2 years.

Description

* Deliver brand communication plans (ATL, TTL and BTL) including media planning, social strategy, PR and corporate communications, utilising the global toolkit where applicable.
* Developing a strong customer and consumer understanding of brand performance, analysis, and reporting to the business
* Development of brand strategies and tactics aligned to our Grow The Core principles, and rooted in tailoring our offer to specific channels and customers;
* Creation and development of new and existing product development, leading multi-functional teams from concept to launch;
* Development of marketing mix for the portfolio in conjunction with the brand marketing teams, and the commercial team.
* Monitor brand expenditure in line with agreed marketing budget
* Supporting the SBM and the wider commercial team when required strategy



The ideal candidate:

* Marketing experience in FMCG environment
* Personal Leadership: Responsible for driving own results
* Project management skills
* Excellent written and oral communication skills

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