Cross Sell Marketing Manager

£40000 - £50000 per annum + Benefits
15 May 2019
12 Jun 2019
Ronak Patel
Job Discipline
Data & CRM
Experience Level
Contract Type
Full Time

* Deliver and exceed the sales volume and revenue budget targets for the Cross Sell channels
* To own the development of the "Invite a Friend" referral scheme, embedding in all customer journeys & touch points, and supporting with appropriate marketing campaigns
* Own the relationships with the existing Affinity and Third Party partners and identify and implement opportunities to grow these channels
* Identify and develop New Channel opportunities to increase sales volumes (e.g. Retail)
* Understand the performance of each channel and identify future improvements
* Develop strong relationships with the other new business channel owners to enable the identification and execution of cross-channel opportunities including digital
* Work with the Call Centre teams, to develop the strategy and plans to maximise the conversion of demand into sales


* A highly analytical & performance focused commercial manager
* Solid track record in CRM / Customer Marketing / Cross Sell
* An innovative thinker, who is constantly looking for new routes to market & opportunities to optimise existing activity to drive increased value
* Proven track record of operational delivery, working with internal and external stakeholders to ensure launch of new channels & partnerships on time
* Experience of partnerships within a retail or consumer services business
* Experience of managing relationships with third party suppliers
* Strong written and verbal communication skills
* UK experience

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