Brand Manager

Location
England,Berkshire
Salary
£30000 - £36000 per annum
Posted
23 Apr 2019
Closes
21 May 2019
Ref
14010747/001
Contact
Sevda Savas
Job Discipline
Brand & Product
Experience Level
Assistant
Sectors
FMCG
Contract Type
Permanent
Hours
Full Time
Do you want to have autonomy and full brand responsibility? Does the thought of working on a £Xm leading UK brand excite you? If so, then get in touch!


Client Details

Leading, global FMCG food business with an incredibly dynamic, fun, collaborative and supportive working environment!


Description

Key Responsibilities:

* Create and shape brand positioning and marketing strategy for the brand portfolio.
* Lead and drive key new product and pipeline development, working closely with sales, trade marketing and international brand teams and global factories.
* Develop media planning and consumer marketing activation, including digital/social campaigns, PR and experiential.
* Support the Sales function in achieving brand and portfolio objectives.
* Analyse data from various sources to build key brand, retail, shopper and consumer insights.
* Retail visits in the UK market to identify opportunities to strengthen brand development and positioning.


Profile

Key Requirements:

* Experience within Product/Brand Marketing (FMCG preferred but not essential)
* A positive 'can-do' attitude with a creative flair
* Team player with ability to build strong relationships
* Strong analytical skills (IRI/Nielsen preferred but not essential)
* Strong experience in creative/production processes, design and implementation, research and development
* A good understanding of advertising agencies and the ability to plan, measure and execute marketing campaigns and strategies
* Strong understanding of product marketing and good experience in managing the marketing of a product and liaising within teams and external agencies ATL/BTL
* High level of personal organisation and attention to detail
* Self-motivated and able to work to own initiative, capable of problem solving in fast-paced environment
* PC literate - in particular Excel and PowerPoint
* Excellent verbal and communication skills
* Degree educated (Business/Marketing preferred) plus additional marketing qualification preferred


Job Offer

There is a competitive package on offer and an unrivalled opportunity to work on a super exciting brand!

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