Press Officer

Location
England,Hertfordshire
Salary
£26000 - £30000 per annum + Benefits
Posted
18 Apr 2019
Closes
16 May 2019
Ref
14010468/001
Contact
Elle Taylor
Job Discipline
Communications
Experience Level
Executive
Sectors
FMCG
Contract Type
Permanent
Hours
Full Time
Creating positive press coverage to drive brand awareness and commercial success. Getting involved in the delivery of award winning brand campaigns whilst establishing and maintaining media contact.


Client Details

A well recognised and award winning global online grocery retailer.


Description

* Managing the daily product placement strategy, proactively working with the buying team to ensure their extensive range is featured regularly featured across top tier traditional, online and social media.
* Responding to media opportunities and incoming enquiries from journalists.
* Building direct relationships with key journalists across target media to ensure that you remain as the 'go to' retailer to promote.
* Uncover interesting trends and data that can be used to fuel the press office.
* Working with the Marketing and Social Media team to exploit opportunities across all marcomms channels.
* Monitoring the news agenda to report any hot topics and potential opportunities.
* Coverage logging and reporting.
* Writing media materials including press releases, quotes and reactive statements.
* Maintaining press kit materials and PR coverage reports and the value tracker.


Profile

* 1+ years media relations experience gained in an FMCG or Retail environment at a respected consumer PR agency.
* A degree in English OR Journalism OR Humanities.
* Experience establising and maintaining both traditional and social media contacts. Food and lifestyle media being an advantage.
* Proven ability to write well and prepare information to a high standard.
* Experience of prioritising tasks and setting expectations with media and internal stakeholders.
* Able to demonstrate a knowledge of food trends and developments.
* Interest in generating creative ideas for food.
* Excellent stakeholder management.


Job Offer

Benefits include;

* Pension
* Life Assurance
* Private Medical Insurance
* Employee Assistance Programme
* Income Protection
* 23 holiday, increasing to 25 with 3 years of service

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