Digital Marketing Manager (Projects)

Location
England,London
Salary
£38000 - £43000 per annum
Posted
09 Apr 2019
Closes
07 May 2019
Ref
14007864/001
Contact
Ben Cook
Job Discipline
Digital
Experience Level
Manager
Contract Type
Temporary
Hours
Full Time
This role supports key digital transformation projects on the roadmap, including website & app development, as well as BAU digital marketing activity.


Client Details

The client, based in London, are a well-established social enterprise organisation in the leisure and sport industry. Working with local boroughs, they deliver a variety of high quality yet affordable health and fitness centres. With impressive growth of late and further targets to reach, they've recently refocussed their efforts by creating a digital-specific team.


Description

The purpose of the Digital Marketing Manager (Projects) is to work dynamically within the digital team, assisting BAU marketing and project development. Principle responsibilities include:

* Supporting with competitor analysis and user research activity
* Analyse and document business processes, understanding user requirements
* Support creation of user stories, test plans, and wireframes
* Champion Digital feedback meetings with the wider business and ensure appropriate follow-ups are made
* Make recommendations on improving user journeys through data-driven insights (Google Analytics and Hotjar, for example)
* Liaise with developers, IT, application support, and 3rd parties
* Budget and agency management experience
* Ensure enhancements are made and managed within defined sprint cycles


Profile

To be successful in the Digital Marketing Manager (Projects) role, among other things you'll need:

* Project management experience within a digital setting
* Capacity to galvanise workstreams across the business, forwarding the digital agenda
* Proactive and methodical approach to problem-solving, with impeccable organisational capacity
* Technical exposure with CMS, design, and asset creation
* Ability to create reports in Google Analytics, interpret common metrics, and demonstrate meaning to the wider business
* A broad-ranging digital marketing exposure with a proactive and goal-oriented approach to internal communications


Job Offer

The successful candidate will join at an exciting time of digital transformation, with the ability to make their particular mark to a meaningful organisation.

In a fascinating Digital Marketing Manager (Projects) role, you will receive a 12 month Fixed Term Contract for between £38-43,000.

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