eCommerce and CRM Manager

Recruiter
Quest Search
Location
United Arab Emirates,Dubai
Salary
£72639.23 - £79096.05 per annum
Posted
31 Mar 2019
Closes
28 Apr 2019
Ref
JO-1903-106184
Contact
Quest Search & Selection
Job Discipline
Marketing (General)
Experience Level
Manager
Sectors
FMCG
Contract Type
Permanent
Hours
Full Time
A rapidly growing FMCG business in Dubai is looking to hire an eCommerce Manager to join their high performing and dynamic marketing team. This is a new requirement and is a crucial role that will play a key part in the development of the brand strategy. You will be working closely with the senior management team in developing an aggressive online presence for a fresh and forward thinking FMCG brand. Your role as the eCommerce Manager will involve:



As eCommerce Manager, it will be your responsibility to:



* To work closely with creative and media agencies.
* Ensure digital channels are set up to deliver best-in-class eCommerce and digital consumer experiences
* Work on continuing the improvements in our omnichannel approach to our consumers
* To work with category teams to implement category plans.
* To ensure that marketing plans are well targeted, and implemented through thorough and detailed customer insight, and based on customer behaviour and market trends.
* Work closely with Insight, Category, CCMP, IT, Programme, Creative Services and agency teams to ensure eCommerce objectives can be realised.
* To ensure web content and functionality is in line with category objectives and consistent with brand identity.
* To brief online campaign collateral, manage the creative, production process and campaign distribution. Ensure that high-quality campaigns are delivered within cost and time parameters.
* Responsible for managing the campaign budget from agreeing on spend, cost per acquisition and ROI through to ensuring purchase orders are raised.
* Work with the Insight team to deliver detailed campaign reporting; continually strive to optimise campaigns.
* Ensure that all campaigns adhere to the highest standards included in the Camelot advertising code, player protection
* Be aware of channel, media and competitor trends.
* Amend plans to exploit opportunities and respond to threats.



In order to be successful in your application you must have the following experience:



* Devising direct marketing strategies and activity plans
* Proven track record of successfully securing profitable new business relationships
* Tactical expertise in the online media market to include search (SEO and PPC), affiliates and display advertising
* Strong understanding of the GCC
* Experience of working with agencies, including search specialists, media planning and buying and affiliate networks, to devise and implement campaign plans
* Developing and implementing successful customer acquisition strategies to drive the recruitment of high-value customers
* Proactive, confident, self-motivated



In return, you will be given the opportunity to work on exciting projects for a growing branded business.

We request that candidates send their CV as a Microsoft Word document where possible.

Quest Search and Selection is acting as an Employment Agency in relation to this vacancy.

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