Marketing Manager

Location
England,West Midlands,Birmingham
Salary
£45000 - £50000 per annum
Posted
20 Mar 2019
Closes
11 Apr 2019
Ref
14000634/001
Contact
Lucy Powell
Job Discipline
Marketing (General)
Experience Level
Manager
Contract Type
Temporary
Hours
Full Time
Marketing Manager for a consumer product business based in Birmingham. 12 to 18 month fixed term contract


Client Details

Consumer product business in Birmingham


Description

* Responsible for maintaining, evolving and developing the brand ensuring any materials developed fall in line with these.





* Development of annual marketing plan to support the company strategy.





* Strong digital marketing skills, experienced in social media, online advertising and web content development and building a solid digital presence.





* Must have a strong record of delivering successful campaigns.





* Develop acquisition and retention programmes to consumers and retailers.





* Management of new product launches to include marketing literature and to maximise repeat purchase and to drive new business.





* Management and evaluation of external agencies including creative, PR, print and digital to assist in the delivery of the marketing plan.





* Management of the Point of Sale strategy to the retailers to drive the growth of their sales.





* Develop integrated marketing plans that promote the brands to different customer types and market sectors.





* Working collaboratively with a range of internal and external teams to execute the plan.





* Must have print experience.





* Desirable to have had experience working and planning lifestyle shoots.





* Responsible for regular communication of the marketing plan to the business which includes sales conferences and company briefings.


Profile

Business to Business marketing or Business to Consumer marketing

3-5 years management of a marketing team


Job Offer

£45,000 to £50,000 salary plus benefits

12 to 18 month contract with the option of an immediate start

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