Marketing Manager

Location
England,Surrey,Weybridge
Salary
£30000 - £35000 per annum
Posted
18 Mar 2019
Closes
15 Apr 2019
Ref
14000619/001
Contact
Amie Hemson
Job Discipline
Marketing (General)
Experience Level
Manager
Contract Type
Contract
Hours
Full Time
An excellent opportunity for a B2B Marketing Manager to join a market leading organisation in Weybridge


Client Details

My client is a Market leading Business Services Organisation based in Weybridge


Description

The successful Marketing Manager will have the following responsibilities;

* Management of individual marketing projects. Liaising with relevant internal and external customers.

* Coordinate media plan for financial year, liaising with the media buying agency.

* Develop creative executions for advertising using internal and external design resources

* Manage production and delivery of artwork to all media outlets

* Develop and manage website and extranet on Adobe Experience Manager

* Develop and manage intranet on Sharepoint

* Develop and manage email marketing on Dotmailer

* Manage customer databases for GDPR compliance including email database cleansing and consent management

* Management of customer, prospect and staff databases in support of events and campaigns

* Contribute to planning, development and execution of event programmes, incentive trips and associated communications campaigns.

* Liaise with agencies, venues and travel providers to manage logistics, hospitality and ground programmes.

* Manage lead generation, tracking and reporting process

* Conduct post event tracking, evaluation and analysis to demonstrate the return on investment for marketing events and activities and report back to senior management.

* Marketing campaigns and communications projects including the organisation of and participation in trade shows, events, communication programmes, direct mail and digital initiatives, collateral and promotions.

* Assist with the development and implementation of the UK's marketing calendar incorporating trade campaigns and events and promotional schedules.


Profile

The successful Marketing Manager should have the following skillset;

* A strong background in a business to business marketing role is essential.

* Experience of channel marketing, event organisation, product marketing, customer loyalty/engagement programmes, direct and digital marketing is essential

* Experience of working within a technical product sector would be preferable

* Competence in marketing software packages for event management , data collection and CRM e.g. Dotmailer email marketing systems, Formstack, SAP/Salesforce

* Ability to manage relationships and project costings from external agencies and suppliers e.g. printers, designers, digital suppliers, event organisers, venues, marketing agencies

* Strong financial planning/budget management skills.

* Skilled in managing and coordinating multiple concurrent projects - to budget and on time.

* Ability to work autonomously to deliver results in a busy, pressured work environment.

* Committed to delivering a customer focused service.

* Understanding of market trends and clients' changing needs.

* Excellent communication and presentation skills, both verbal and written.


Job Offer

The successful Marketing Manager will be offered a salary of up to £35,000 on a 12 month FTC

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