Marketing Executive

England,West Yorkshire,Leeds
£23000 - £25000 per annum
04 Mar 2019
22 Mar 2019
Freddie Stroud
Job Discipline
Marketing (General)
Experience Level
Contract Type
Full Time
The marketing executive will work closely with the Marketing Director on delivering marketing campaigns across online and offline marketing channels to generate leads to drive customer acquisition and sales opportunities.

Client Details

The client based in West Yorkshire is a growing B2B construction business.


* Support the delivery of our programme of marketing activity and campaigns including sales support materials, emails, newsletters and digital activity, to schedule and budget
* Support the delivery of targeted enquiry and lead volumes through a programme of on and offline lead generating marketing initiatives
* Maintain and develop our HubSpot CRM and customer contact database, ensuring data is GDPR compliant
* Maintain and develop our online and social media channels and audiences with targeted content including news, information, webinars, blogs, product up-dates etc.
* Work closely with sales to build solid relationships to ensure marketing is supporting their needs and those of our customers
* Support all events activity, ensuring these deliver the best brand presence and return on investment
* Liaise with our suppliers and agencies, ensuring great working relationships and the delivery of projects to time and budget
* Prepare monthly stats to demonstrate return on investment across all key marketing initiatives


The successful marketing executive based in West Yorkshire will ideally have a background in B2B marketing and have the following:

* Marketing Degree and/or equivalent Marketing qualification (CIM Diploma)
* Experience of implementing marketing and social media campaigns
* Understanding of effective lead generation techniques in a B2B environment
* Experience of working with HubSpot or similar CRM/marketing system

* Ability to analyse and summarise data and statistics including social and web analytics
* Excellent attention to detail
* Excellent communication skills; written/verbal and client facing

Job Offer

A full time permanent position paying circa £25k.

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