Brand Marketing Manager

Expiring today

Location
England,West Midlands,Birmingham
Salary
Negotiable
Posted
20 Feb 2019
Closes
20 Mar 2019
Ref
13989835/001
Contact
Claire Pierce
Job Discipline
Brand & Product
Experience Level
Manager
Contract Type
Permanent
Hours
Full Time
This is a fantastic opportunity for a forward thinking, brand savvy marketer to actively form and nurture a portfolio of key brands, using all elements of the marketing mix.


Client Details

A well established consumer goods business, growing through acquisition and product development. With strong and long-standing customer relationships across the sector, this business are a force to be reckoned with in their market.


Description

Key Responsibilities include -

Manage a portfolio of brands including identification of new brand opportunities





Define individual brand propositions for each brand in your portfolio including creating pen portraits and a consumer road map





Create engaging consumer targeted communications, drawing out all product features and marketing call outs, including copy writing and briefing design and photography







Develop brand plans for in-store campaigns including merchandising concepts, ranging and POS





Create inspiring social media and web content to build brand engagement





Engage with PR agencies and brand ambassadors to drive your key brands forward


Profile

We are looking for someone with consumer brand marketing experience. This will need to have been gained in a consumer facing environment - food, drink, home wares, fashion, accessories, decor.

In addition this is a very creative role - a personal passion for any of the above would stand you in great stead.


Job Offer

A competitive salary, plus benefits.