DIGITAL MARKETING EXECUTIVE - B2B

Location
England,Lancashire,Preston
Salary
£25000 - £28000 per annum
Posted
19 Feb 2019
Closes
19 Mar 2019
Ref
81387
Contact
Nicky Price
Experience Level
Executive
Contract Type
Permanent
Hours
Full Time
My client is looking for a Digital Marketing Executive on a 2 year fixed term contract to join their well established business in Preston

The role will provide support to the Sales & Marketing department for digital, marketing communications, customer engagement plans, service solutions and expand market development opportunities

Key Responsibilities
Project Development & Support for current and future products
Studies and feasibilities including full appraisal of company opportunities
Follow up leads on the company database
Updating social media platforms, Linkedin, Twitter, Facebook
Technical & Marketing Communications Competitor Benchmarking
Marketing Communications
Support for the creation of Product Catalogues, Case Studies, Website and Lead Forensics coordination
Market Development
Coordinate Customer Engagement Plans
Development of specialty product markets
Market Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)

Skills Required
Educated to degree level
Candidates with a background in Marketing Strategy and Marketing Communications would be beneficial
Must have experience in Digital Marketing
Candidates coming from B2B sectors in construction, manufacturing would be preferred
Some technical knowledge
IT literate (MS Office, SAP, Salesforce, Digital experience)
Knowledge of using social media platforms, Linkedin, Twitter, Facebook
Full driving licence

Company Benefits
Salary up to £28k (depending on experience)
Working hours: 8am -4pm Monday to Friday
25 days holiday
Discounted gym membership
Life insurance
Cycle to work scheme
Company pension

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