Content Digital Marketing Manager

Recruiter
EMR
Location
England,London
Salary
£45000 - £50000 per annum + competitive package
Posted
18 Feb 2019
Closes
18 Mar 2019
Ref
1631339
Contact
Anna Jacobs
Job Discipline
Direct Marketing
Experience Level
Manager
Sectors
Financial
Contract Type
Permanent
Hours
Full Time
Demonstrable skillset:

* Write, build, test and optimise onsite digital customer journeys ensuring constant improvements to conversation rates
* Develop new digital experiences including conducting multi-variate tests
* Create, manage and deliver all onsite digital content - including full copy, design, SEO, legal and compliance approvals
* Use analytical tools to monitor performance and make recommendations
* Subject matter expertise ensure all content adheres to brand tone of voice guidelines
* Ensuring all content meets Product and Compliance requirements
* Work with SEO and Digital Marketing teams to ensure digital journeys are aligned with PPC, display, aggregators and affiliates
* Set and manage expectations with internal stakeholders


Beneficial background:

* Content Management System experience (Sitecore and Wordpress)
* Agile environment
* Personalising landing pages
* Analytical skills (Google Analytics, Adobe Suite, Excel)
* Strong copywriting and proofreading
* Workflow and collaboration software (JIRA, Confluence)
* PPC, SEO, SEM
* Tag managers (Google Tags, Tealium)

Previous work in Financial Services, preferably Insurance would be hugely advantageous.

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