Insights and Web Analyst

Recruiter
EMR
Location
England,Surrey,Redhill
Salary
£40000 - £45000 per annum
Posted
18 Feb 2019
Closes
18 Mar 2019
Ref
1631329
Contact
Rebekah Cramp
Job Discipline
Data & CRM
Experience Level
Analyst
Sectors
Financial
Contract Type
Permanent
Hours
Full Time
With offices in three UK locations and 2 million customers, this specialist insurer is looking for an inquisitive and passionate Insights and web analyst to join the marketing team.

This role is based in their Surrey office so you will need to be able to travel to the Redhill train station daily. From here they have private transportation to the office.

We are looking for an experienced business data analyst with strong technical data analysis experience to help us better understand customer behaviour data and create actionable insights. We have two disparate data sources that we want to join up and undertake analysis on.

An unwavering commitment to understand the data and stand in the shoes of the consumer is an absolute must for this role.

What you'll be doing:

* Overall, you'll have the responsibility to understand our customer behaviour data sources and undertake the work to join them up so that we can undertake a range of analysis on customer behaviours. Specifically, we would like you to;
* Analyse the existing data sources and determine a way to integrate them.
* Undertake business analysis of the main customer behaviour data source before integration with web analytics data
* Integrate our customer behaviour data with web analytics data to create a single customer behaviour view
* Perform a range of business analysis queries against the single customer view of behaviours to test a range of hypothesis, generating actionable insights
* Create stories to explain and communicate what we find after analysing the customer data so that key business stakeholders engage with the insights
* Identify and recommend valuable forward looking customer behaviour KPI metrics that can be considered for future service development



What we are looking for:

* Google Analytics and Adobe Analytics are desirable
* You must have advanced Excel skills
* Experience reviewing customer insights and marketing data
* The ability to talk to stakeholders and explain findings.
* SQL skills including data profiling and supporting tools.

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