Programmatic Specialist

Recruiter
EMR
Location
England,London,North London
Salary
£40000 - £45000 per annum
Posted
14 Feb 2019
Closes
14 Mar 2019
Ref
1631313
Contact
Lewis Chaplin
Job Discipline
Digital, Marketing (General)
Experience Level
Manager
Sectors
FMCG
Contract Type
Permanent
Hours
Full Time
Are you a passionate programmatic marketer looking for a strategic and autonomous opportunity? One of the UK's largest consumer brands created a brand new role for a Programmatic Specialist to join their growing digital in London.

This person will be responsible for all acquisition and retention activity - which will include working cross-functionally with the wider digital team to develop the programmatic strategy for the company.

Key Responsibilities:

* Lead the briefing, implementation, delivery, optimisation and reporting of all programmatic campaigns across acquisition and retention.
* Work closely with the wider digital team to develop, implement and optimise the programmatic acquisition and retention strategy
* Be the main POC for the programmatic agency, building a strong and collaborative relationship
* Optimise, report and track positon against KPIs & targets - ensuring that key stakeholders are regularly kept up to date.
* Track the programmatic budgets against the agreed approved budget and work with relevant manager on Ad spending decisions

Skills & Experience:

* Programmatic specialist with years of hands-on experience
* Previous experience with at least one DSP
* Have an understanding of programmatic campaigns and the technology involved to run them.
* Proven experience in building a programmatic strategy across brand and performance
* Experience in platform reporting and analytical tools.

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