Head of Income Generation

Recruiter
Better Placed
Location
England,London
Salary
Negotiable
Posted
13 Feb 2019
Closes
13 Mar 2019
Ref
27520
Contact
Liz Hopkins
Job Discipline
Data & CRM, Digital
Experience Level
Manager
Contract Type
Permanent
Hours
Full Time
This newly created role is absolutely pivotal to driving the success of the income generation team at this fantastic charity. There has never been so much choice for people in terms of deciding to support/donate to a charity and charities are having to become more and more sophisticated in both their acquisition and retention methods/channels and also how they maximise a lifetime value from a donor.

The Head of Income Generation will lead a team of circa half a dozen people to cover all B2C channels including lottery, community, regular giving plus many more. This person will drive the strategy and proposition development in order to meet financial targets for the organisation. Understanding best proactive on both customer acquisition and retention activity, stripping things right back to competitor monitoring, audience profiling, effective timing plans to drive campaign activity all need to be put in place.

This will suit someone coming from a private sector B2C background who is used to delivering results and managing/owning a P&L. It needs to be someone who has good training and rigour to their work, with leadership experience and has a real 'can-do' attitude and can work at pace to deliver results.

Apply for Head of Income Generation

Already uploaded your CV? Sign in to apply instantly

Apply

Upload from your computer

Or import from cloud storage

Your CV must be a .doc, .pdf, .docx, .rtf, and no bigger than 1MB


4000 characters left

Marketing Communication

We'd love to send you information about Jobs and Services from MarketingWeek.com by email.

All emails will contain a link in the footer to enable you to unsubscribe at any time.


When you apply for a job we will send your application to the named recruiter, who may contact you. By applying for a job listed on MarketingWeek.com you agree to our terms and conditions and privacy policy. You should never be required to provide bank account details. If you are, please email us.

Similar jobs

Similar jobs