Digital Campaign Manager

Recruiter
EMR
Location
England,London
Salary
£30000 - £40000 per annum
Posted
04 Feb 2019
Closes
04 Mar 2019
Ref
1631250
Contact
Roshan D'Souza
Job Discipline
Campaign Management, Digital
Experience Level
Manager
Sectors
IT
Contract Type
Permanent
Hours
Full Time
Are you a B2B Marketing Campaign Manager with strong lead generation experience? Do you want to to join a leading SaaS business in London?

About you

You will have:

* At least 2 years' B2B campaign marketing/lead generation experience within the software sector
* A strong track record of creating compelling and effective communications for direct response email, landing pages, LinkedIn prospecting etc.
* A good nderstanding of campaign life cycle, brand messaging, calls to action, direct response and integrated marketing strategies.
* Strong ability to use data and analytics to drive better ROI measures around digital campaigns.
* Strong communication skills, including excellent written English.

About the role:

You will be reporting directly to the Marketing Director and will work as part of a wider marketing team. Focused on demand generation, this is a unique opportunity to take ownership of campaign management within the business. You will be tasked with:-

* Developing and executing high-quality, relevant and engaging marketing campaigns aimed at acquiring new leads
* Nurturing prospects and promoting the business' value propositions and brand
* Reporting on key metrics and making recommendations on how to increase lead development and conversion
* Working closely with the marketing team to develop go-to-market messages and execute outbound activities

About the client:

They are a unique software business that have a strong track record of producing excellent cloud services. Despite being well established, they operate in a start-up environment and are extremely hard-working.

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