Campaign and Database Marketing Manager

Up to £50000 per annum + excellent benefits
18 Jan 2019
15 Feb 2019
Recruitment Team
Job Discipline
Campaign Management
Experience Level
Contract Type
Full Time
Campaign and Database Marketing Manager, Reading -
We're excited to be working alongside a global consumer business that are now looking to drive market presence by recruiting a new Campaign and Database Marketing Manager. This position will require you to come from commercial sales background, ideally on a national scale and have experience of delivering tactical campaigns successfully across multiple channels. You'll have a strong understanding of managing global databases and how they can be used to create volume opportunities, targeting specific consumers using the latest insight tools. It's essential that you're fully up to speed with the latest GDPR legislation and have previously managed a large team, external agencies and international members of staff.

As the Campaign and Database Marketing Manager, you'll be responsible for delivering a range of effective tactical campaigns to target consumers, focusing on key areas such as acquisition, retention and profitability. As a natural leader, you'll be in charge of specific internal teams, managing targets and driving brand consistency across all campaigns aligned with the overall strategy set by the business. Another key element of the role will be managing a large international database and working to ensure there is consistency in line with GDPR legislation. You'll use this data to develop specific campaigns across each individual brands and capture results to feed back to senior members of departments.

This industry-leading business have an excellent reputation for offering an open and collaborative working environment, as well as providing their staff with excellent opportunities for progression, development and growth. Due to the location of this Berkshire office, this is commutable from Reading, Wokingham, Maidenhead, High Wycombe, Oxford, Basingstoke, Guildford, Slough, Bracknell, Woking, Aldershot, Twickenham, Ascot, Windsor and Henley-on-Thames.

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