SEO and PPC Executive

Location
England,West Midlands,Wolverhampton
Salary
£23000.00 - £25000.00 per annum
Posted
18 Jan 2019
Closes
15 Feb 2019
Ref
3495082
Contact
Jessica Preece
Job Discipline
Marketing (General)
Experience Level
Assistant
Contract Type
Permanent
Hours
Full Time
Ppc, seo , marketing

This is an exciting opportunity to join one of the most dynamic and largest Insurance companies in the Midlands, based in Wolverhampton. They have an exciting opportunity for an SEO and PPC Executive to join their growing marketing team. The successful candidate will have proven experience of working previously within the financial sector whilst demonstrating the ability to work at ease in a fast paced and busy environment. The role is focused on assisting with the delivery of strategic objectives of the marketing team which relate to paid search, online advertising, search engine optimisation work and Social Media.

Your new role



* Management of the development and delivery of the SEO strategy
* Management of the development and delivery of the Paid Search activity
* Creating detailed monthly reports for SEO, PPC and social engagement
* Testing and developing advertising copy/ad extensions to achieve greater conversion rates
* Performing competitor website SEO analysis
* Content creation for website literature including blog posts and social media
* Analysis of Google Analytics data
* Familiar with Wordpress CMS


What you'll need to succeed



* BA degree or equivalent in relevant subject
* PPC/SEO qualification
* Proven track record of delivering converted leads through PPC campaigns
* Experience of managing Google AdWords campaigns and experience of delivering insight from analytics tools.
* An ability to write engaging copy, that appeals to both customers and search engines, for product descriptions, landing pages, website email campaigns and social networking accounts such as Facebook and Twitter.
* Proactive worker, particularly when working independently
* You'll be comfortable using platforms such as Google Analytics to review campaign performance and drive strategy
* Experience using CMS, CSS, HTML, Adobe Creative Suite application (preferred - not essential)
* Previous experience within a regulated industry is desirable with experience within the Insurance industry preferred.



What you need to do now
If you're interested in this role, click 'apply now' to forward an up-to-date copy of your CV, or call us now.
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