Direct Marketing Executive

Location
England,London
Salary
£28000 - £30000 per annum
Posted
14 Dec 2018
Closes
11 Jan 2019
Ref
13977637/001
Contact
Isabella Cardy
Job Discipline
Direct Marketing
Experience Level
Executive
Sectors
Charities
Contract Type
Permanent
Hours
Full Time
A leading Health Charity are looking for a Direct Marketing Executive to join in the New Year. Permanent opportunity to sit within the wider Individual Giving team.


Client Details

A leading Health Charity based in Central London


Description

* Managing Gaming Face to Face Fundraising

* Work with the In-house Face to Face Fundraising team to implement and manage the annual marketing plan for face to face recruitment and development for the Weekly Lottery, using Door to Door and private site internal and external teams.

* Collaborate with the Regular Giving Development Managers (internal Lottery Recruitment Teams) to ensure strategic plans are met, problems identified, and activities reach or exceed recruitment targets.

* Develop and manage campaign specific reporting and analysis; including capturing key learnings from campaigns and making recommendations for their improvement.

* Ensure best practice is followed and legal requirements are adhered to.

* With support from the Gaming Development Assistant, manage a robust stock ordering and recording process where fundraising teams and external suppliers are equipped with the necessary resources for fundraising.

* Managing Online Acquisition

* Implement and lead on the annual marketing plan for online recruitment and development for the Weekly Lottery, using channels such as, but not limited to, Facebook ads.

* Monitor Digital Marketing budgets and flag issues around performance.

* Manage external digital marketing agency to ensure activity is compliant with all codes of practice and optimise this activity.

* Managing Gaming Telemarketing

* Identify warm audiences for cross-selling activity and manage these campaigns.

* Develop and manage campaign specific reporting and analysis; including capturing key learnings from campaigns and making recommendations for their improvement.

* Lead and manage the Weekly Lottery supporter journey.

* To be aware at all times of the roles and responsibilities of all staff in the department in order to direct calls and enquiries correctly.


Profile

FExcellent written and verbal communication and interpersonal skills



Good organisational skills and ability to work at a detailed level

Able to prioritise and organise own workload, and brief others

Demonstrable experience managing face to face and/or telemarketing


Job Offer

-Permanent opportunity

Salary - £29,544

- Interviews in New Year

Similar jobs

More searches like this

Similar jobs