MARKETING EXECUTIVE - B2B

Location
England,Merseyside,Liverpool
Salary
£23000 - £25000 per annum
Posted
03 Dec 2018
Closes
31 Dec 2018
Ref
78143
Contact
Nicky Price
Experience Level
Executive
Contract Type
Permanent
Hours
Full Time
My client is recruiting for a Marketing Executive to join their fast growing business in Liverpool

Your role will be to support the Marketing Communications Manager with all aspects of the marketing department and day to day activities including events management, digital marketing, marketing campaigns, global sales and marketing tool kits, lead generation, and photo and video production

This is a fantastic opportunity for an ambitious and forward thinking marketeer wanting progress with their marketing career

Key Responsibilities
Maintain inventory on marketing literature and promotional items and liaise with necessary suppliers for printing
Ensure marketing literature is updated across all communication points when needed, including translated versions
Manage Company brand guidelines and ensure compliance
Maintain photo library with up to date product images
Ensure product videos and animations are up to date and work with third-party video agency for new video concepts and execution
Work with third-party design agency for concepting design elements, such as adverts, display materials, infographics, new brochure designs etc
Develop lead generation campaigns with Marketing Communications Manager in line with annual Marketing plan
Execution of marketing campaigns to promote products and services to prospect and customer base
Managing the follow up procedures for campaigns within the CRM system
Input of leads data from lead generation sources and events into the CRM system
Managing the follow up procedure for this with the sales team
Create weekly account manager reports from CRM system for customer/prospect activity
Negotiating the cost of marketing activities within budget
Creating all purchase orders on internal systems for the department
Follow-up critical payments to guarantee smooth operation
Manage marketing demo areas for customer meetings and demonstrations through booking calendar and liaising with the sales team
Assist in the organisation and set-up of product video demonstrations on the marketing demo area with the sales team
Assist the Marketing Communications Manager in providing reports for monthly Board meetings
Internal communications and internal branding including but not limited to; employee newsletters, charity events, annual Christmas event, general employee communications and office branding
Manage the updates of all marketing material alongside Company document management system

Skills Required
Educated to Degree level
Must have experience in a Marketing Executive role coming from a B2B sector
A good understanding of event management and marketing communications is essential
Candidates with a Technology, Manufacturing background would be preferred
Knowledge of Adobe Creative Suite would be beneficial
Experience of producing marketing campaigns to promote products and services
Able to produce Marketing collateral for Exhibitions and design of stands and product launches
Experience in dealing with re-sellers and international marketing would be advantageous

Company Benefits
Salary £23k - £25k (depending on experience)
Working hours 9am-5pm Monday - Friday
Career Progression
24 days holiday plus bank
Income protection
Company Pension
Christmas Party, Charity Events

Apply for MARKETING EXECUTIVE - B2B

Already uploaded your CV? Sign in to apply instantly

Apply

Upload from your computer

Or import from cloud storage

Your CV must be a .doc, .pdf, .docx, .rtf, and no bigger than 1MB


4000 characters left

Marketing Communication

We'd love to send you information about Jobs and Services from MarketingWeek.com by email.

All emails will contain a link in the footer to enable you to unsubscribe at any time.


When you apply for a job we will send your application to the named recruiter, who may contact you. By applying for a job listed on MarketingWeek.com you agree to our terms and conditions and privacy policy. You should never be required to provide bank account details. If you are, please email us.

Similar jobs

Similar jobs