Email Marketing Lead

Recruiter
Better Placed
Location
England,London
Salary
£38000 - £41000 per annum
Posted
28 Nov 2018
Closes
26 Dec 2018
Ref
27254
Contact
Liz Hopkins
Job Discipline
Digital
Experience Level
Manager
Sectors
Charities
Contract Type
Permanent
Hours
Full Time
1 Plan and manage the email marketing calendar, segmented email marketing campaigns, email automated journeys and triggered emails.



1 Proactively recommend changes and improvements to email templates and strategy.



1 Implementation of email marketing from planning, briefing, amendments, testing, sign off, deployment and reporting.



1 Use dynamic content & segmentation strategies to deliver relevant and personalised content in order to drive customer engagement and increase supporter lifetime value.



1 Developing and improving existing supporter segmentation and ensuring delivery of the right message at the right time.

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