Senior Brand Manager

£50k-£55k + car allowance + bonus
19 Nov 2018
17 Dec 2018
Experience Level
Contract Type
Full Time

Senior Brand Manager
£50k-£55k + car allowance
Hertfordshire location.  Job ref: TL884642

Fantastic opportunity for a talented and ambitious SBM to step change a portfolio of leading grocery brands into the foodservice channel.  This highly autonomous, high profile SBM is responsible for leading both the brand and innovation strategy, and the future innovation pipeline for foodservice.  The SBM will also lead any foodservice initiatives into retail. 

Key highlights:

  • Lead the implementation of the in-year brand plan for NPD and EPD.
  • Manage the brand planning process from diagnostics through to vision and strategy (1 and 3yr).
  • Lead the Innovation pipeline plan based on the foodservice brand strategy for the portfolio.
  • Manage projects from pipeline through to implementation in market. Includes new products, pack/price changes, line extensions and driving initiatives that started from foodservice to retail if relevant.
  • Manage pack design and brand renovation projects end to end.
  • Full ownership of the project management cycle including ideation, research, business case development (inc. P&L), cross-functional project team leadership and presentation to senior management.

We’re looking for passionate foodies who have FMCG brand management experience gained to either heavyweight BM or SBM level.  Foodservice experience would be an advantage but is not essential, however, solid innovation experience is a must.  Strong, commercially minded individuals with proven stakeholder management and strong project management skills essential.

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