PPC SPECIALIST

Location
England,Lancashire,Blackburn
Salary
£23000 - £35000 per annum + Negotiable, depending on experience
Posted
14 Nov 2018
Closes
12 Dec 2018
Ref
77229
Contact
Nicky Price
Job Discipline
Digital, Insight
Experience Level
Manager
Sectors
Agency, Other, Retail
Contract Type
Permanent
Hours
Full Time
My client is looking for an experienced, enthusiastic and driven PPC Specialist to join their talented and creative in-house marketing team. The role will not be based on just one brand and you will have the chance to make your mark across their wide range of businesses

The marketing department are responsible for the entire groups inbound enquiries through practices including SEO, content, PPC, social media, PR and design

Responsibilities
Plan, optimise, implement and manage paid search campaigns for company core brands
Manage large Paid Search budget
Daily management of existing accounts to optimise for a better return on investment and meet company targets
Continually identify opportunities to grow the accounts through new ad groups, keywords, landing pages and creative ad copy
Analyse and report on results to Marketing Manager and company Directors regularly
maintain regular contact with account managers at Google, Bing and Yahoo to ensure we stay ahead of competitors with new search features when they are released

Skills Required
Educated to degree level
Candidates coming from B2B sectors would be preferred
Proven track record in driving successful paid search campaigns
Experience of using Webmaster Tools and Google analytics to a good level
Competent copywriter and literacy skills.
Experience of managing a large Paid Search budget

Company Benefits:
Salary from £23k-£35k (Depending on experience)
30 days annual leave
Career progression
Regular staff socials
Company Pension

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