Interim Digital Marketing Manager

Recruiter
EMR
Location
England,London
Salary
£250 - £275 per day + Remote Working
Posted
02 Nov 2018
Closes
30 Nov 2018
Ref
1630923
Contact
Carolina Malko
Job Discipline
Digital
Experience Level
Manager
Sectors
Financial
Contract Type
Temporary
Hours
Full Time
Interim Digital Marketing Manager



ABOUT THE ROLE:



You will be working closely with the digital team, agencies and marketing leadership to drive and deliver the paid media strategy for a leading Financial Services company.

* You will define and manage paid media strategy
* Manage large-scale PPC campaigns
* Manage aggregator and Affiliates performance
* Lead in the creation and execution of targeted email programmes
* Creation and optimization of landing pages, including A/B testing to continuously improve ROI
* Analysis and reporting
* Contribute towards the SEO strategy
* Optimise all PPC activity, including bid management, copywriting and competitor benchmarking



KEY SKILLS REQUIRED:

* Commercially minded
* KPI driven
* Demonstrable experience in managing paid media from a commercial perspective
* Budget management experience
* Experience in bid management software
* Strong analytical and reporting skills
* A good working knowledge of key programmes
* A sound working knowledge of the complete digital marketing mix, particularly SEO
* Strong communication and copywriting skills
* Experience in launching and optimizing new marketing channels



ABOUT YOU:



You will be able to deliver best digital advertising activity, providing day to day optimizations & strategy input on pay-per-(PPC), Aggregators, SEO and social advertising campaigns. You will need to have a strong commercial focus and enjoy working in a fast-paced KPI driven environment.



LOCATION:

London



BENEFITS:

Remote working

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