Group Marketing Manager

Location
London
Salary
circa £55,000 per annum
Posted
15 Oct 2018
Closes
12 Nov 2018
Ref
315252
Experience Level
Manager
Contract Type
Permanent
Hours
Full Time

Group Marketing Manager
Salary circa £55,000
Based SW London
 

An exciting new role with a premium members' club offering exceptional health, spa, fitness and sport facilities, inspiring people of all ages to be healthy, feel good and enjoy life.

The role is a highly visible, creative and commercial and experience in campaign planning is key to its success. Italian speaking would be a huge bonus!

  • You will report directly to the CMO and be in daily dialogue with the clubs regional Marketing Managers, Group Head of Sales and Head of Digital to maximize demand-generation for their memberships.
  • You will be responsible for designing and creating integrated campaign toolkits grounded in consumer insight for local adaptation.
  • You will manage the creative agency as well as copywriters, graphic designers including managing photoshoots.

Along the more tactical Direct Response campaigns, you will -

  • Create emotional brand campaigns toolkits, orchestrate the creation of local content and help shape the group creative direction. 
  • Experience in campaign planning and creating channel/comms strategies as well as managing budgets will be key.

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