Senior Database Marketing Analyst

Location
England,West Yorkshire
Salary
£45000 - £50000 per annum
Posted
02 Oct 2018
Closes
30 Oct 2018
Ref
13957720/001
Contact
Claudia Armitage
Job Discipline
Data & CRM
Experience Level
Analyst
Contract Type
Permanent
Hours
Full Time
Have you got experience with Data Analytics, especially 'R programming'? If so, we are looking for a Senior Database Marketing Analyst to join a market leading organisation in W. Yorkshire


Client Details

Global, market leading organisation in W. Yorkshire


Description

The Senior Database Marketing Analyst will act as an ambassador for the Database Marketing Team, influencing the strategy of marketing initiatives by using analytical tools and techniques to drive insight and improve performance. You will own a suite of models aimed at influencing the targeting of customers (including segmentation, lifetime value and RFM models) and seek opportunities to improve the model portfolio, removing obsolete models and adding new models as required. You will build strong relationships with internal Marketing Teams and key stakeholders whilst keeping up to date with market and industry developments.


Profile

The Senior Database Marketing Analyst candidates MUST have experience in customer analytics and/or database marketing who can deliver actionable insight.

The successful candidate will have experience with common data science toolkits such as R, Python, Weka, NumPy and Matlab.

Experience of writing queries in SQL and/or SAS in order to organise and manipulate complex data for use in analysis is also required.

Strong written and verbal skills are essential as you will be presenting to Senior Management.

Must be in commuting distance of W. Yorkshire


Job Offer

Fantastic salary and benefits
Chance to be involved in an exciting growing business

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