Senior Marketing Executive - Leading Accountancy firm

6 days left

Location
England,London
Salary
£32000 - £38000 per annum
Posted
29 Aug 2018
Closes
26 Sep 2018
Ref
LT6328
Contact
Colette Norfolk
Job Discipline
Marketing (General)
Experience Level
Executive
Contract Type
Permanent
Hours
Full Time
A leading accountancy firm is looking for a Senior Marketing Executive to collaboratively develop strategic business development and marketing plans, ensuring deadlines and budgets are adhered to with objectives and activity consistent with the firm's overall strategy.

Responsibilities of this role include to:
* Plan, implement, measure and assess strategic business development and marketing plans within budget for profit centres.
* Develop and implement co-ordinated business development and marketing campaigns including direct and digital marketing, telemarketing, events, PR, advertising and social media.
* Research market sectors and work with profit centres to identify suitable target audiences, and build prospect lists and to develop profit centres' (and their partners and senior staff) profile/brand in market sectors.
* Generate ideas for topics of communication through knowledge of the services and sectors.
* Use analytics to assess campaign success and inform future marketing activity.
* Write material for the website, communications and other collateral.
* Ensure external communication is timely, relevant and complies with house style.
* Coach partners and senior staff on business development including persuasion, negotiation and presenting and work with fee earners to help them build and progress their own personal pipeline.
* Assist with client retention strategies and assist, when required, on proposals and tenders.
* Assist with the planning and implementation of firm-wide business development projects.
* Advise on and deal with ad hoc queries from business units, and UK and international offices.

You will possess a degree and CIM qualification desirable and have proven relevant experience of delivering the full marketing mix in the professional services environment (accountancy desirable). You will have the ability to manage projects simultaneously, often with critical deadlines, work with, and challenge partners and senior staff. You will manage your own time effectively and adapt to conflicting demands to ensure the task is completed. You'll be proactive and able to act on your own initiative, to be able to make sense of issues, identify and solve problems. You will have good communication, persuasion and motivational skills and good IT skills, particularly Microsoft Offices and experience in managing databases, email marketing tools and website content management systems.

Follow us on Twitter for the widest range of roles across the entire professional services sector - twitter.com/leightontaylorC

Apply for Senior Marketing Executive - Leading Accountancy firm

Already uploaded your CV? Sign in to apply instantly

Apply

Upload from your computer

Or import from cloud storage

Your CV must be a .doc, .pdf, .docx, .rtf, and no bigger than 1MB


4000 characters left

Marketing Communication

We'd love to send you information about Jobs and Services from MarketingWeek.com by email.

All emails will contain a link in the footer to enable you to unsubscribe at any time.


When you apply for a job we will send your application to the named recruiter, who may contact you. By applying for a job listed on MarketingWeek.com you agree to our terms and conditions and privacy policy. You should never be required to provide bank account details. If you are, please email us.

Similar jobs

Similar jobs