Digital Channel Owner

£29000 - £32000 per annum
24 Aug 2018
21 Sep 2018
Recruitment Team
Job Discipline
Experience Level
Contract Type
Full Time
Digital Channel Owner, Cambridge -
An award-winning organisation operating globally are seeking a Digital Channel Owner to lead on performance monitoring and measurement.
This organisation has a vision to ensure that every time someone engages with them through digital spaces, their relationship with them gets stronger. That means delivering great customer experience through the most effective use of digital channels and content for all of their audiences.

The Digital Communications team is responsible for making this happen and ensuring that their digital presence - across websites, social media, email and search - is as impactful as possible in promoting their work, products and services to a worldwide and diverse community of chemists and people with a passion for chemistry. The team is a centre of excellence for the whole organisation, setting the example in digital delivery and guiding the organisation in creating and curating useful, engaging content that inspires people to take action.

You'll be part of a team responsible for content creation and delivery across a range of digital channels to support communications and marketing projects. They also support colleagues from across the organisation by advising on best practice and the most effective use of digital channels and tactics.

You'll lead on the monitoring of digital channel performance and use the data to make recommendations about the development of these channels.

You'll need to have a passion for digital measurement and attribution. You should know Google Analytics inside out; be a guru with Google Tag Manager; know your tracking pixels from your tracking links and be able to interpret data from these (and other) sources to colleagues and laypeople - using tools like Google Data Studio and others.

Experience in social media management, email marketing, digital advertising and content marketing with a passion for optimisation and improvement would be a bonus.

This is a fantastic role with many benefits, such as a relaxed and friendly working environment, and a generous holiday allowance. Due to the location of the Cambridgeshire office, this role could be of interest to those living in Cambridge, Ely, Bury St Edmunds, Haverhill, Newmarket, Saffron Walden, Royston, St Neots, Peterborough, Baldock, Stevenage, Letchworth and Huntingdon.

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