Senior Product Marketing Manager - Manufacturer

Location
England,Cheshire,Macclesfield
Salary
Negotiable
Posted
06 Aug 2018
Closes
15 Aug 2018
Ref
13935340/001
Contact
Kay Fairclough
Job Discipline
Marketing (General)
Experience Level
Manager
Contract Type
Permanent
Hours
Full Time
Senior Product Marketing Manager opportunity, responsible for motivating and leading a team of 4 based in Macclesfield.


Client Details

Opportunity to take full ownership for the strategic direction of a global B2B product manufacturer's marketing department. The business boast a market leading portfolio of products and you will drive the strategy to ensure further customer growth and development. You will be responsible for managing and developing a close knit team of product managers based in their South Manchester HQ. The business have ambitious plans to further cement themselves as a market leader in their field and require a strong product based leader to achieve this.


Description

As the Senior Product Marketing Manager your role will involve motivating and leading a team of 4 to deliver an integrated product marketing strategy:

* Understand the key strategic business objectives, competitive marketplace, business and industry trends and opportunities to acquire and retain customers
* Overseeing the product management team including their responsibilities across new product development, discontinuations, monitoring sales and profitability levels within their portfolios
* Develop marketing and brand strategies for UK and international markets
* Accountable for all marketing budget
* To liaise with all departments to improve internal communications, practices and promote teamwork throughout the organisation
* To organise and chair regular review and planning meetings with direct team
* Manage the commercial and business relationship with external agencies


Profile

* Educated to degree level in marketing or equivalent (CIM) qualification
* B2B Marketing experience at a senior level within the B2B sector ideally manufacturing

* Proven track record of building a successful marketing strategy and development of product managers as direct reports

* Strong written and verbal communication skills

* Excellent coordination skills required to meet strict deadlines

* Ideally understanding of digital marketing tools

* Commutable distance of Macclesfield


Job Offer

Senior Product Marketing Manager opportunity with a competitive package and long term opportunity.

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