Campaign Manager

Excellent opportunity to join a leading law firm as a campaign manager


Client Details

Our client are one of the leading law firms in South Wales. They have gone from strength to strength and are now looking to hire a campaign manager to join an outstanding marketing department.


Description

The successful Campaign Manager:

* Develop, deliver and oversee integrated marketing campaigns that will support lead generation and deliver our financial objectives.
* Work with the marketing manager (Claimant Division) and claimant partners to set objectives and to develop and execute business plans to achieve them.
* Owning the campaign plan activity and liaising with all relevant parties to ensure the campaign remains on track and within agreed timescales and budgets.
* Collate, report and analyse campaign performance and ROI.
* Set up response tracking framework on all campaigns, monitor progress and measure the impact via post-campaign analytics which include spend, customer acquisition, associated costs and ROI. Suggest/implement adjustments to campaigns if appropriate.
* Secure briefings from internal business teams for marketing campaigns and activities, and develop strategic and tactical executions for each campaign for the review and approval of the marketing manager and department heads.
* Liaise and co-ordinate with internal and external departments to execute the planned marketing campaigns based on approved briefs and budgets.
* Work with the online and offline marketing executives to deliver plans.
* Engage with internal compliance departments for approval on all marketing campaigns, advertising and literature.
* Establish excellent working relationships and personal credibility with divisional heads, partners, other lawyers and support staff across the Claimant Division and the firm in general.
* Managing the relationships with agencies on a day to day basis to deliver results.
* Proven record of working in a fast paced environment and dealing with change.
* Working closely with the claimant team to explore potential opportunities to exploit new channels.


Profile

The successful Campaign Manager:

* Minimum of 3 years demonstrable experience in marketing campaign design
* Campaign execution and post campaign analytics experience
* Highly creative
* Excellent written communication skills
* Marketing degree
* Living in commutable distance to Cardiff


Job Offer

Basic Salary £27,000 - £30,000

Benefits