Senior Brand Manager

6 days left

Location
London
Salary
£50,000 - £55,000 per annum
Posted
25 Jul 2018
Closes
22 Aug 2018
Ref
291103
Experience Level
Manager
Sectors
FMCG
Contract Type
Permanent
Hours
Full Time

Leading NDPB Sporting Organisation seeks talented and commercially savvy FMCG Senior Brand Manager with a drive to make a difference.

About Our Client
Our client invests National Lottery money into growing the number of people doing grassroots sport and exercise; sustaining participation levels and helping more talented people from diverse backgrounds excel in sport. They create award winning, behaviour changing campaigns and activate thorough a unique sport and exercise distribution network - channels such as: National Governing Bodies (ie FA and LTA), County Sports Partnerships, Sports Clubs and Leisure Centres.  

About the Role
Reporting into the Strategic Marketing Director and managing 1 direct report, this is a critical new hire for the team. You will be responsible for:

  • Working with the market/data innovation and insights teams to develop new product innovation
  • Supporting the Strategic Marketing Director in the new product strategy
  • Defining the go to market strategy for products by channel, working closely with customers/partners to understand their needs and how best to activate. 
  • Acting as brand guardian -setting activation guidelines/licensing to partners. 
  • Establishing regional and local digital performance marketing campaigns via customers/partners - up-skilling capability, building best practice/sharing learnings and establishing processes.
  • Analysing and reviewing the go to market plan and campaign performance - making recommendations to optimise and feedback learnings. 

About You

  • You must have significant and proven experience working in FMCG
  • You will have worked on strategy and execution for consumer facing marketing campaigns - from insight and innovation through to launch in market
  • You will be used to leading cross-functional teams to launch NPD into markets
  • You will have worked with B2B customers and partners or perhaps worked in a shopper or trade role to activate consumer facing campaigns
  • You must be commercially strong and able to analyse and track the performance of campaigns
  • Behaviours: A team leader, who can think strategically, creatively and who has an entrepreneurial spirit.
  • You will be highly motivated by wanting to make a difference
  • It would be great if you have an interest in sport/exercise


Why go?
Fantastic career development if you are into sport – The opportunity to network with some of the most high profile organisations across the sector.  A really rare opportunity to use your classic FMCG skills to make a difference. Lots of future career opportunity.

If this role sounds just like you, please get in touch.

** Please note that due to the high number of applicants we receive, we may not be able to respond to every application. If you don’t hear back from us within 3 days please assume that your application has been unsuccessful on this occasion. Please continue to visit our website and register for job alerts as new opportunities arise on a daily basis **

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