Marketing Manager

Better Placed
England,Greater Manchester,Manchester
£25000 - £30000 per annum
23 Jul 2018
20 Aug 2018
Sarah Johnson
Job Discipline
Marketing (General)
Experience Level
Contract Type
Full Time

* During the first 100 days, work closely with the Marketing Director to write and implement lead generating marketing plans that are client focussed and capitalise on the brand's USPs
* Effectively manage all elements of the brand
* Analyse the results of all marketing activity and regularly present findings and recommendations
* Liaise with and manage external agencies to ensure they have a clear understanding of the marketing strategy/plans and that they work to budget to deliver quality outputs
* Support the development and distribution of industry-leading, effective, client-specific communications - from thought leadership pieces to webinars, podcasts and video
* Create, develop and implement marketing communications, events and initiatives that give the business a competitive advantage in its target markets
* Effectively manage brand and department budgets
* Implement and manage a CRM system

Personal profile

* A (Marketing) graduate with 5+ years B2B marketing experience - ideally in professional services
* Creative individual with the ability to think laterally and develop a programme of new ideas
* Action orientated - proactive, flexible, hardworking and energetic
* Strong digital, PR and lead generation skills
* Experienced at developing client focused brand building initiatives
* Good project management skills - organised and able to work to tight deadlines and budgets
* Ability to work on own initiative but also to work closely with sector heads
* A strong communicator and negotiator
* Good interpersonal skills and ability to build close-knit relationships inside the business and with outside agencies
* Strong numeric and budget management skills
* Ability to work well in and communicate effectively across multi- disciplined/cross-functional teams.

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