Marketing Executive

Location
England,Hertfordshire
Salary
£22000 - £24000 per annum
Posted
13 Jul 2018
Closes
10 Aug 2018
Ref
13936809/001
Contact
Simon Plested
Experience Level
Assistant
Contract Type
Permanent
Hours
Full Time
The Marketing Executive is responsible for bringing campaigns to life at a local level and planning and executing a local marketing plan. They works alongside the central marketing team to execute the local activity for the campaign calendar, ensuring a truly integrated approach to marketing activity. The role will focus on direction of offers, promotions, events and campaign initiatives.


Client Details

Market leading sports/entertainment brand based in Hertfordshire. A great business offering a fun working environment.


Description

* Local Marketing

* Plan outreach programs as part of local campaigns to enhance community relations
* Educate and engage associates on national and local marketing campaigns
* Create marketing initiatives to drive footfall and spend.
* Participate in charitable outreach and build relationships with local charities

* Social Media

* Create on-brand social media content and promotions
* Own the real time Social Media updates and interaction on Facebook, Instagram, and TripAdvisor.

* National Campaigns

* Execute and activate the national marketing campaigns
* Report back on campaign results

* Corporate Partnerships

* Activate and manage implementation and activation of corporate partnerships
* Create partnerships with local businesses/organisations and build community relations

* PR

* Provide weekly activity updates to PR agency
* Create 'stories' and 'hooks' to maximise local PR coverage

* Brand Standards On-Site:

* Ensure all display materials on site comply with brand standards
* Work with management team and associates to deliver the ultimate guest experience

* Budgeting

* Manage local marketing budget, including local advertising, promotions and staffing for outreach activity
* Manage requests for donations/sponsorships of local sports teams, charities or schools


Profile

The Marketing Executive will be someone with experience/qualification in marketing and understanding of an operational role.


Job Offer

The Marketing Executive will receive a competitive salary up to £24K plus benefits.

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