Social Media Manager (Contract)

Recruiter
EMR
Location
England,London,City of London
Salary
£45000 - £50000 per annum
Posted
06 Jul 2018
Closes
03 Aug 2018
Ref
1630462
Contact
Emily Matthews
Job Discipline
Digital
Experience Level
Manager
Sectors
Education
Contract Type
Contract
Hours
Full Time
SOCIAL MEDIA MANAGER - KEY RESPONSIBILITIES:



* Create, own and deliver the Social Media marketing strategy to help build the global recognition of the membership's brand and the global recruitment and retention of their membership base.
* Line-manage two marketing communication executives who are responsible for all the tactical and technical elements of implementing social media activities.
* To proactively evolve and innovate social media marketing activities in line with latest trends in best practice and technology, where appropriate.
* Lead the appointment and management of Social Media, Content and Creative agencies to drive performance and value for them.
* Robustly analyse and report on all social media activity and spend to drive organisational learning and consistently increase ROI through systematic optimisation.
* Ensure social media is integrated with other digital channels by working closely with other members of the marketing services team.
* Manage and control the social media budget and expenditure to cost-effectively drive highly creative and high performing social media campaigns.
* To work collaboratively with regional marketing teams to understand and meet their social media marketing needs, driving organisational learning, innovation and best practice.



SOCIAL MEDIA MANAGER - KEY SKILLS:

* You will be educated to at least degree level or equivalent, preferably supplemented with relevant professional qualification.
* You will have proven people management skills and the ability to coach, develop and inspire junior team members.
* You will have in-depth knowledge of B2C and B2B social media marketing strategy and execution, with demonstrable expertise delivering effective campaigns across social media (both paid and organic).
* You will have a deep understanding of all major social media channels; advertising campaign management and optimisation practices across such channels.
* You will have good knowledge of finance, accountancy and professional education a distinct advantage.
* You will have excellent interpersonal skills and the proven ability to communicate effectively, build trust and achieve success with colleagues of all levels, cultural and geographic backgrounds.
* You will have strong data analysis, management and interpretation skills, which is likely to include advanced Microsoft Excel, and the ability to interpret and present data and recommendations through clear, accessible and meaningful reports.



SOCIAL MEDIA MANAGER - EXPERIENCE:

* You will have extensive experience in social media content development, and campaign management across multiple platforms and international markets.
* Significant experience working with major social platforms and reporting tools.
* You will have in-depth experience managing agencies and budgets to achieve continuous improvement.
* Demonstrable experience working effectively in matrix structures and complex stakeholder environments.
* Proven experience delivering localised campaigns in a global organisation would be distinctly advantageous.

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