Head of Marketing

Recruiter
EMR
Location
England,London,City of London
Salary
£60000 - £70000 per annum + Bonus & benefits
Posted
29 Jun 2018
Closes
27 Jul 2018
Ref
1630432
Contact
Jwan Kattan
Job Discipline
Marketing (General)
Experience Level
Director
Sectors
Financial
Contract Type
Permanent
Hours
Full Time
A leading Fintech business specialising in financial data software is looking for a head of marketing to join their innovative team. As a head of marketing, you will build a multi-channel marketing plan that will help achieve the business' growth goals.

Your responsibilities:

* Generate high quality leads to support the business in achieving sales targets
* Develop and deliver a B2B and B2C digital marketing strategy including social media, email, search and online advertising
* Develop a marketing plan covering online and offline channels within allocated budgets
* Manage and optimise the website to increase growth
* Develop and implement the educational content strategy
* Manage and brief third party agencies to execute the marketing plan
* Measure marketing KPIs, competitor analysis and reporting
* Grow and develop relationships with key media partners
* Improve retention strategies and provide product development recommendations to increase competitiveness

Requirements:

* Proven experience and record of delivering on targets
* Strong quantitative and qualitative approach
* Strong experience of digital marketing in B2B and B2C markets including social media
* Strong experience in multi-channel marketing planning and delivery
* Excellent written and verbal communication skills
* Experience within the investment management or financial services sector is essential
* Excellent senior stakeholder management

This is an opportunity to build a marketing function in a leading firm where you will work closely with senior executives. You will lead and own the marketing department with a chance to grow the team as the business grows.

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