Consumer Insight Manager

The purpose of this role is to deliver superior consumer, shopper, category and market insight to drive the growth of the business.


Client Details

My client is a market leader in FMCG products operating Globally with a fantastic reputation.


Description

* Define, Develop and Execute the insight learning plan

* To effectively manage budget including resources to deliver the best ROI.

* To support the development and validation of Innovation (across the mix)

* To support the development and validation of advertising and communication

* To provide insights, challenge and direction to communication briefs

* To provide strategic directions and recommendation on how to grow /improve using consumer, shopper and market information.

* To report market performance and provide business recommendations

* To utilise a broad range of market research tools (e.g. market insight, consumer research, consumer planning) in the identification and application of business solutions


Profile

* High level of technical skill in market research in ad hoc, quantitative, and qualitative methods

* High familiarity with market research continuous data

* Strong presentation & communication skills

* Strong interpersonal skills

* Consumer planning

* Ability to combine different data sources

* Innovative & big picture thinker

* Curious and inquisitive

* Global mindset

* Highly numerate and analytical
* Fluent in English both verbal and written


Job Offer

Competitive salary + Benefits, Great culture and Career Opportunities